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Date
2010
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Topic
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Readings for this Session
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Assignment Due
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1
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Thursday
1 April
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Course overview, approach, wiki.
Writing emphasis and your project.
Business aspects and breadth.
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Spring 2008 Notes00
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2
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Friday
2 April
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Creating web pages.
Content and search complement each other.Privacy and location detection.
Discuss initial project ideas.
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The Future Of The Web: Where Will We Be In Five Years?
ReadWriteWeb's Top 5 Web Trends of 2009.
Thinking About Tomorrow.
Spring 2006 Notes 01. Notes on Internet Technologies.
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Be prepared to discuss your initial project ideas in class.
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3
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Thursday
8 April
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Continue discussion of project ideas in class.
HTML.
Data, information, knowledge.
Actionable information and your web sites.
Advertising revenue.
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Spring 2006 Notes03
Income
Notes on Internet Technologies.
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Review student projects from recent years and be prepared to discuss in class.
Reminder: students must self-enroll in Axess to be officially enrolled in the seminar. (The FSP application system is separate.) The deadline to add courses is April 16. If you experience problems with enrollment, you should contact FSP at froshsophprograms@stanford.edu or 723-4338.
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4
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Friday
9 April
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Sector discussions. From time to time through the quarter we will examine the past and future impact of the Internet on Education, Retail, Medicine, Entertainment, and other aspects of our lives.
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Note Education
Note 3 for this class, with comments on assignment 1. Earlier information: Spring 2006 Notes02. Also see notes from previous semesters: Past Notes 09, Past Notes 12, Past Notes05
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Assignment #1 Due
Write a 2-page concept piece about the general area of your project (medicine, education, retail, religion, politics, community service) and about how that part of the world looked 5 years ago, how it has changed because of the web, and how it might change over the next 5 years. (For more detail on this assignment, see Notes02.)
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5
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Thursday
15 April
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Project research: on-line resources beyond Google and Wikipedia, and tools for organizing research materials.
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Notes04
How to Find Anything Online: Become an Internet Research Expert
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Learn to use Google Sites or an equivalent website creation tool.
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6
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Friday
16 April
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Brief history of the Internet - military, academic, commercial.
Collaborative brainstorming exercise: What is the internet?
Net Neutrality, Patents, Medical Records, Trust.
In the break we will tour Stanford and computing history exhibits in the basement of the Gates Building.
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Notes 05
The History of the Internet in a Nutshell.
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Assignment #2 Due
Write a two-page description of your project. This could be in sentence outline form. Talk about your motivation, your target audience(s), and the structure of the site itself (e.g., the main sections). What's the main point you are trying to get across?
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7
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Thursday
22 April
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Speaking and Webcasting
A guest presentation by Rick Gilbert of PowerSpeaking.com about the do's and don'ts of voice and video.
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Learn to use a webcasting or video creation tool. Come to office hours before class for help.
Also note availability of Oral Communications Tutor: for help preparing for or practicing oral presentations, students can sign up for an appointment here: OCT Support for Undergraduates.
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8
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Friday
23 April
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The technology of the web.
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Note on Internet Technologies
HTML
Wired: How Google’s Algorithm Rules the Web
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By now you should have launched a website for your project - at least the home page.
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9
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Thursday
29 April
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Business and Business Plans; Ongoing cost, market, trust as part of a business plan. |
Notes07
Note on Business Plans
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10
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Friday
30 April
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Making Good Web Pages
A guest presentation by Chris Madison and Mike Hopkins of WiredMoon.com (designers of many Stanford websites)
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How to Write for the Web |
Assignment #3 Due
Prepare a short (5 minute) video or webcast about your project and the website. Work from the description you created in Assignment #2. (Hint: create a script.) You can video yourself speaking, or talk over PowerPoint slides, or give a tour of the website with voice over, or any combination.
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11
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Thursday
6 May
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Review and discussion of students' webcasts.
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Review everyone's webcast and be prepared to discuss in class. See Constructive Criticism.
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2
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Friday
7 May
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Internet Issues: Privacy, security, trust, net neutrality...
Discussion of market analysis, competitive analysis, and positioning. Demographics for market size. Approaches to income generation on the Internet. Business to business (B2B) on the Internet.
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Fast Company: The Future of the Internet, Where Everybody Knows Your Name
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Assignment #4 Due
Prepare a 2-3 page plan for your project that shows, like a Business Plan would, a certain degree of thinking through the possibilities and potential problems as regards the market (users), features, competition, costs, and operation of the project. See Notes07.
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13
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Thursday
13 May
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Writing notes: Assertiveness, collective nouns, parenthesized expressions, gerunds.
The internet and politics: virtual communities and Virtual Nations.
Business requirements for selling products and service.
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Sign up for Student Critiques in class (see Assignment #6). Critiques by your colleagues of your project and website are due next week, so it is time to get something out there to be reviewed. It's OK to have placeholders for some sections.
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14
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Friday
14 May
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HTML, what's good: flexibility! versus Word docs, PDF on-line. Dynamic HTML with javascript. Now [XML] for semantic markups. Data representation Note Representation, Notes06, Past Notes 06.
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Notes09
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Assignment #5 Due
Examine some other websites in your space and "analyze the market." (What other sites might your target audience(s) go to instead?) What are the strengths and weaknesses of the related sites. Does your site complement what is out there? If you are competing, how is your site better? If your's is unique, why? |
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15
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Thursday
20 May
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Web 2.0 - Interaction versus publishing and search. Social networking.
International relations and the Internet
See Browsers -- effectiveness of search engines. See Note13.
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Notes14
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16
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Friday
21 May
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Website tips and tricks -- sharing in class.
Reprise: Healthcare and Internet.
Web 3.0: semantics and ontologies to automatically match searches and processes. Notes16, Past Notes 07
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Hendler, Web 3.0 Emerging
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Assignment #6 Due
Write a critique of two students' projects, per the sign up sheet from last week. Each critique should be at least 200 words and should adhere to the guidelines on Constructive Criticism.
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17
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Thursday
27 May
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What if there were no Internet. Maurer: The Paranet?
The Deep web, databases, image and video management. Also Past Notes 08.
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18
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Friday
28 May
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Final project discussions. Note IP protection. Also see Note13. Past Notes 10.
Protecting your work and its Intellectual Property: Patents, Copyright, Trade secrets; Importance of IP as part of the value of a company. Valuing IP.
Outsourcing.
Not-for-profit uses of the Internet.
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Past Notes 18
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19
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Thursday
3 June
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Dead week.
No class, but instructors available.
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20
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Friday
4 June
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Final projects due by today!
Turn over of any missing or incomplete project web pages in Gates 436.
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